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10 Best Non Toxic Shampoos 2025 in the United States

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Our technology thoroughly searches through the online shopping world, reviewing hundreds of sites. We then process and analyze this information, updating in real-time to bring you the latest top-rated products. This way, you always get the best and most current options available.

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Our Top Picks

#1

Winner

Puracy Shampoo & Body Wash for Children - Perfect Skin, Pure Ingredients - with 12 Fruit & Vegetable Extracts for Silky Smooth Skin, Gentle Citrus Grove Aromas, 98.8% from Mother Nature 48 Oz

Rating
10.0
Chosen by1,142
Ingredients
Scent

Most important from
1020 reviews

Ingredients
The citrus smell is amazing and the ingredients are clean.
Scent
Mild, subtly pleasant-smelling, and great as both shampoo and body wash.

Puracy Shampoo & Body Wash for Children is a thoughtfully formulated product prioritizing natural and gentle ingredients. Its composition includes 12 fruit and vegetable extracts, which contribute to its moisturizing and hydrating properties. This makes it a great option for children with sensitive skin, including conditions like eczema and cradle cap. The shampoo is pH balanced at 5.5, which is crucial for maintaining the natural balance of your baby's skin and hair.

The scent, described as Citrus Grove, brings a fresh and pleasant aroma without being overpowering, and the natural origin of the scent ensures it won't irritate sensitive noses. This product stands out for its rigorous avoidance of harsh chemicals like sulfates, parabens, and artificial dyes, making it a safe and non-toxic choice for daily use. It’s also vegan and never tested on animals, which could be important for ethically-conscious parents.

It should be noted that the natural formulation means it may not lather as much as some conventional shampoos, which might be an adjustment for some users. Its ability to rinse cleanly with just one cup of water is a handy feature for quick and easy bath times. All in all, Puracy Shampoo & Body Wash combines safety, efficacy, and ethical considerations, making it a strong contender for parents seeking a gentle and natural option for their child's hair and skin care.

Rating
10.0
Chosen by1,142
Ingredients
Scent

Most important from
1020 reviews

Ingredients
The citrus smell is amazing and the ingredients are clean.
Scent
Mild, subtly pleasant-smelling, and great as both shampoo and body wash.
#2

Briogeo Destined For Density Caffeine + Biotin Peptide Density Shampoo, Increases Hair Thickness and Volume for Fine or Thinning Hair, Vegan, Cruelty-Free, 8 fl oz

Rating
8.2
Ingredients
Scent
Hair Type Compatibility

Most important from
961 reviews

Ingredients
This shampoo is free from carcinogenic or endocrine disruptors, making it a healthy choice.
Scent
After using this shampoo, hair feels clean, soft, and smells great.
Hair Type Compatibility
It works well to keep hair less oily and reduce hair fall.

The Briogeo Destined For Density Caffeine + Biotin Peptide Density Shampoo is designed specifically for those who have fine or thinning hair and want to boost hair thickness and density. It contains caffeine, biotin, and peptides, which are known for their scalp-stimulating and hair-strengthening properties.

This shampoo is vegan, cruelty-free, and made with 93% naturally derived ingredients, making it a non-toxic choice. It is safe for color-treated, keratin-treated, chemically treated, and relaxed hair, making it versatile for various hair treatments. The sandalwood scent provides a pleasant washing experience, and it is suitable for all hair types.

However, some users may find the 8 fl oz bottle size to be relatively small for the price, and the need to use it in conjunction with other products from the same line for best results could be seen as a drawback. Additionally, while it contains many beneficial ingredients, those with specific allergies should review the ingredient list carefully.

Rating
8.2
Ingredients
Scent
Hair Type Compatibility

Most important from
961 reviews

Ingredients
This shampoo is free from carcinogenic or endocrine disruptors, making it a healthy choice.
Scent
After using this shampoo, hair feels clean, soft, and smells great.
Hair Type Compatibility
It works well to keep hair less oily and reduce hair fall.
#3

Briogeo Don't Despair, Repair! Super Moisture Shampoo for Dry Damaged Hair, with Argan Oil, Hair Moisturizing Treatment, Protein Shampoo, Vegan, Cruelty-Free, 33.8 fl oz

Rating
8.2
Ingredients
Scent
Hair Type Compatibility

Most important from
1023 reviews

Ingredients
Scans well on the Yuka App with a score of 65/100, free from harmful silicones.
Scent
Subtle, natural fragrance that lingers lightly, providing a pleasant hint of clean.
Hair Type Compatibility
Finally found a shampoo that suits my hair, reducing hair fall and breakage while making it shiny and strong.

The Briogeo Don't Despair, Repair! Super Moisture Shampoo is designed for dry, brittle, and damaged hair. Its formula is sulfate-free and boasts a combination of proteins and emollients, making it highly effective at moisturizing and protecting hair.

Highlighting its ingredients, this shampoo includes plant proteins, algae extract, B vitamins, and rosehip oil, all of which offer benefits like strengthening hair, providing antioxidant protection, and controlling frizz. The product is also 91% naturally derived, vegan, and certified cruelty-free by Leaping Bunny, which is reassuring for those who prioritize ethical beauty products.

The floral scent adds a pleasant, refreshing touch without being overpowering. Compatible with all hair types, it is particularly beneficial for those struggling with dryness and damage. This shampoo is ideal for individuals seeking a nourishing and ethical hair care option, especially for dry and damaged hair.

Rating
8.2
Ingredients
Scent
Hair Type Compatibility

Most important from
1023 reviews

Ingredients
Scans well on the Yuka App with a score of 65/100, free from harmful silicones.
Scent
Subtle, natural fragrance that lingers lightly, providing a pleasant hint of clean.
Hair Type Compatibility
Finally found a shampoo that suits my hair, reducing hair fall and breakage while making it shiny and strong.

Buying Guide for the Best Non Toxic Shampoos

Choosing the right non-toxic shampoo is essential for maintaining healthy hair and scalp while avoiding harmful chemicals. Non-toxic shampoos are formulated without harsh ingredients that can cause irritation or long-term health issues. When selecting a non-toxic shampoo, it's important to consider various factors to ensure it meets your specific needs and preferences. Here are some key specifications to look for and how to navigate them.
IngredientsIngredients are the substances used to formulate the shampoo. This spec is crucial because it determines the safety and effectiveness of the product. Look for shampoos that are free from sulfates, parabens, phthalates, and synthetic fragrances, as these can be harmful. Instead, opt for shampoos with natural and organic ingredients like aloe vera, coconut oil, and essential oils. If you have sensitive skin or allergies, check for hypoallergenic ingredients. Your specific hair type and concerns, such as dryness or dandruff, can guide you in choosing the right ingredients.
CertificationsCertifications are endorsements from reputable organizations that verify the product's safety and quality. This spec is important because it provides assurance that the shampoo meets certain standards. Look for certifications like USDA Organic, Ecocert, or EWG Verified, which indicate that the product is free from harmful chemicals and environmentally friendly. If you prioritize cruelty-free products, check for certifications from Leaping Bunny or PETA. Choose certifications that align with your values and health priorities.
pH LevelThe pH level measures the acidity or alkalinity of the shampoo. This spec is important because it affects the health of your scalp and hair. A balanced pH level (around 5.5) helps maintain the natural oils and prevents dryness or irritation. Shampoos with a pH level that is too high or too low can disrupt the scalp's natural balance. If you have a sensitive scalp or color-treated hair, look for shampoos with a balanced pH level to avoid damage and maintain hair health.
ScentThe scent of a shampoo is the fragrance it emits. This spec is important because it can enhance your overall experience and leave your hair smelling pleasant. Non-toxic shampoos often use natural essential oils for fragrance instead of synthetic chemicals. If you prefer a mild scent, look for shampoos with subtle fragrances like lavender or chamomile. For a more invigorating experience, choose shampoos with stronger scents like peppermint or citrus. Your personal preference and any sensitivities to fragrances should guide your choice.
Hair Type CompatibilityHair type compatibility refers to how well the shampoo works with different hair types. This spec is important because using a shampoo that matches your hair type can improve its effectiveness. Shampoos are often formulated for specific hair types such as oily, dry, curly, or color-treated hair. If you have oily hair, look for a clarifying shampoo that removes excess oil. For dry or damaged hair, choose a moisturizing shampoo with nourishing ingredients. Understanding your hair type and its needs will help you select the right non-toxic shampoo.

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