10 Best Straightening Cream 2025 in the United States

The Keragen Brazilian Keratin Hair Treatment is designed especially for curly, dry, and damaged hair, aiming to straighten while repairing and moisturizing. Its sulfate-free formula is gentle and helps maintain your hair’s natural balance, which is great if you want to avoid harsh chemicals. The kit includes everything you need: shampoos, conditioner, the straightening cream itself, and even argan oil serum for extra moisture and shine.

Thanks to the keratin and collagen blend, it not only smooths out curls and frizz but also strengthens hair over time, making it a good choice if your hair is weak or damaged. The product promises a lasting straightening effect combined with deep nourishment, acting like a hair mask to improve texture and manageability. As a cream-based treatment, it does not specifically include built-in heat protection, so using a heat protectant separately might be necessary when styling with heat tools.

The application involves multiple steps using the full kit, which might take some time but aims to provide a salon-like experience at home. While it handles frizz and damage well, those looking for an instant or very strong straightening effect might find it gentler compared to chemical relaxers. This treatment suits people with curly or damaged hair who want to smooth and strengthen their hair with a safer, moisturizing formula, though it may require some patience during application and additional heat protection for styling.

The John Frieda Frizz-Ease Straight Fixation Styling Creme is designed primarily for dry, frizzy hair, aiming to help straighten and tame unruly strands. It’s sulfate and paraben-free, which is beneficial for those seeking a gentler formula without harsh chemicals. The cream features a pleasant coconut scent, enhancing the user experience during application.

It works well to smooth hair and control frizz; however, it is a styling cream rather than a chemical relaxer. This means it provides light to moderate straightening mainly by helping hair hold a straighter shape when used with heat tools like flat irons. Since it lacks built-in heat protection, pairing it with a heat protectant spray is advisable to prevent damage during styling. The moisturizing properties help keep dry hair soft, reducing the chance of further frizz.

The product is easy to apply in small amounts through damp or dry hair before styling, making it user-friendly. Being sold in packs of six adds convenience for regular users. For those seeking a simple cream to manage dry, frizzy hair and achieve a smoother look with heat styling, this product is suitable. However, individuals wanting stronger straightening effects or integrated heat protection may want to explore additional or alternative products.

The Kerastase Discipline Keratine Thermique Blow Dry Primer Serum is a versatile product designed for all hair types, making it inclusive for a wide range of users. It offers excellent heat protection, safeguarding hair from temperatures up to 450°F, which is ideal for those who frequently use heat styling tools. The inclusion of ceramides helps strengthen the hair and prevent future damage, which is a significant advantage for maintaining long-term hair health.

Additionally, its ability to smooth frizz and control flyaways is beneficial for achieving sleek, polished hairstyles, especially in humid conditions. The serum also enhances the appearance of split ends and adds a noticeable shine, contributing to healthier-looking hair. However, the product requires an additional step of blow-drying after application, which might be less convenient for users looking for a quick fix.

While it is paraben-free, users with specific material sensitivities should note that it doesn't mention being free of other common allergens. The suggested use alongside other products in the Discipline Collection could imply better results, potentially increasing the cost. For those who prioritize comprehensive hair care and are willing to invest the time and money, this product provides robust benefits.