10 Best Soft Coolers 2025 in the United States

The YETI Hopper M20 Backpack Soft Sided Cooler is designed for people who want a portable cooler that keeps drinks and food cold while on the move. It holds about 18 cans or 26 pounds of ice, making it a good size for day trips like picnics, fishing, or hiking. Its standout feature is the MagShield Access, which uses magnets to create a strong leak-resistant seal that’s easy to open and close, helping prevent spills. The ColdCell insulation with closed-cell foam does a solid job keeping your items cold for hours, which is important if you’re outdoors for a long time.

The DryHide shell material is tough enough to resist punctures and protect against sun damage, so the cooler should last well in rough environments. A nice touch is the HitchPoint grid, allowing you to attach extra gear like a bottle opener or dry storage, adding convenience. As a backpack cooler, it’s comfortable to carry and keeps your hands free, but at about 3.45 kg (7.6 lbs) empty, it might feel a bit heavy when fully packed.

Excelling in portability and durability, this cooler fits well for active outdoor enthusiasts who want a reliable, easy-to-carry cooler with strong insulation and leak resistance. However, the 6.3-liter capacity may be somewhat small for those needing to carry a large amount of food or drinks.

The YETI Hopper M30 Portable Soft Cooler is a solid choice if you want a durable and easy-to-carry soft cooler for outdoor adventures like camping, fishing, or picnics. It can hold up to 32 pounds of ice and drinks, which is a decent size for day trips or small group outings. The cooler uses ColdCell closed-cell foam insulation that does a good job keeping your items cold for hours, helping your food and drinks stay fresh. The DryHide shell is tough and resistant to punctures and UV rays, so it’s built to handle rough use and outdoor conditions.

One of the standout features is the MagShield Access system, which uses magnets to keep the cooler securely sealed against leaks but also allows the top to stay open easily when you’re loading or grabbing items. This makes it convenient and helps avoid spills. Portability is well-thought-out—the M30 weighs about 4.5 kilograms (around 10 pounds), making it light enough to carry comfortably, and the design includes a hitchpoint grid where you can attach extra gear or tools.

A few considerations include that this cooler is a bit heavier than some other soft coolers, which might matter if you want the lightest option for hiking long distances. Also, while the capacity is good for small groups, it might not be enough for larger gatherings or multi-day trips where you need to store more food and ice. Cleaning requires some attention to avoid mold or mildew, so regular drying and gentle cleaning are necessary. The YETI Hopper M30 excels in durability, insulation, and leak resistance with smart features for outdoor use. It suits those who want a reliable, portable cooler that can handle a bit of rough treatment and keep contents cold for a day or so. If you need ultra-lightweight or very large capacity, you might look elsewhere, but for most casual outdoor activities, this cooler is a strong, convenient option.

The Titan by Arctic Zone 30 Can Zipperless Soft Cooler is designed to hold up to 30 cans, making it a good size for camping, picnics, or travel. Its insulation is impressive, featuring Deep Freeze Performance technology that can keep ice solid for up to three days, which is useful for keeping food and drinks cold over longer periods. The cooler’s material, made from Low Density Polyethylene (LDPE), is durable, water-resistant, and easy to clean, helping it maintain a good appearance even after outdoor use.

A standout feature is the patented zipperless, flip-open lid that allows quick and easy access to contents without fumbling with zippers, saving time and preventing cooling loss. The included removable HardBody liner with a SmartShelf lets you separate delicate items like sandwiches from heavier ones, so soft foods don’t get squished. For carrying, it has an adjustable shoulder strap with padding, providing reasonable comfort despite its solid build. The interior lining is leak-proof and protected with Microban to help prevent odor and bacteria, adding peace of mind when carrying liquids or melting ice.

Weighing 3.5 pounds, the cooler might feel a bit heavy for some users compared to other soft coolers. Its 10.65-liter capacity may also be on the smaller side for those needing to carry larger quantities for bigger groups. Those seeking ultra-lightweight or very large capacity options might consider alternatives. Nonetheless, this cooler offers a smart, durable, and user-friendly solution backed by a lifetime warranty, suitable for most outdoor activities requiring reliable cooling and convenient access.