10 Best Toothpastes 2025 in the United States

Crest 3D White Advanced Luminous Mint Toothpaste is designed primarily for those looking to brighten their smile while maintaining good oral health. It boasts fluoride content, which is essential for cavity protection, making it a solid choice for individuals seeking both whitening and strengthening benefits for their teeth. The toothpaste effectively removes surface stains, claiming to eliminate 90% more stains compared to regular toothpaste, which can be appealing for those aiming for a whiter smile in just five days.

One of the standout features is the refreshing Luminous Mint flavor, which many users find pleasant and helps enhance their brushing experience. Those with sensitive teeth might want to consider that this product focuses more on whitening and stain removal rather than specific sensitivity protection. Additionally, while it is marketed as part of a natural ingredient line, some users prefer completely natural toothpastes, which might be a downside for them.

Another aspect to consider is the absence of specific tartar control claims in the product description. If tartar control is a priority for you, this toothpaste might not fully meet your needs.

Crest 3D White Advanced Luminous Mint Toothpaste is well-suited for adults looking for an effective whitening solution while enjoying cavity protection. Individuals with sensitivity concerns or those seeking purely natural ingredients may want to explore alternative options.

Colgate Optic White Advanced Hydrogen Peroxide Toothpaste is designed mainly for people looking to whiten their teeth while protecting enamel. It contains 2% hydrogen peroxide, a strong whitening agent known to effectively remove stains from tea, coffee, and wine, which is a big plus if you want brighter teeth. The toothpaste also includes fluoride, which helps prevent cavities—a key factor in dental health. The flavor is described as Icy Fresh, offering a clean and refreshing brushing experience.

This toothpaste does not specifically mention sensitivity protection or tartar control, so it might not be the best choice if you have sensitive teeth or want to manage tartar buildup. It also doesn’t highlight the use of natural ingredients, so if you prefer more natural products, this might not fully meet that criterion.

The pack includes three convenient 3.2 oz tubes, making it a good value for regular users. It is well-suited for adults looking for powerful whitening and cavity protection but less ideal if sensitivity relief or tartar control is a priority.

Colgate Optic White Advanced Hydrogen Peroxide Toothpaste is designed primarily for individuals looking to whiten their teeth while also maintaining oral health. One of its standout features is its 2% hydrogen peroxide formula, which effectively targets and removes stains caused by common culprits like coffee, tea, and wine. Users can expect to see a noticeable difference, with claims of removing up to five years' worth of stains when used consistently for two weeks.

The inclusion of fluoride is a significant advantage, as it helps protect against cavities, making it suitable for those who prioritize both whitening and cavity prevention. Many will appreciate the enamel-safe formula, which ensures that the whitening process doesn’t compromise tooth health.

On the flavor side, the Sparkling White mint adds a refreshing touch, which can enhance the brushing experience for those who enjoy minty toothpastes. Colgate Optic White Advanced is a strong option for those seeking a robust teeth whitening solution combined with cavity protection. It may particularly appeal to adults looking for a minty fresh experience.